想做TikTok直播，需不需要会英文？如果说想要更好的直播效果，那当然是能说英文是最好的，毕竟可以流畅的沟通、介绍产品，客户的体验感也会更好！
当然，会说与“会说”也是两码事。如果我们会英语这项语言技能也还是不够的，掌握直播话术也非常重要！今天给大家分享一些实用的TikTok直播话术！
一、开场/欢迎话术
开场/欢迎话术的核心就是让观众体验到“被看见和被重视”，从而引导观众在直播间观看、停留以及产生后续的互动，以达到提升直播间热度的效果。欢迎话术主要分为4个种类：
名称开场类：欢迎XX进入直播间，诶？这个名字很有意思/很好听/不是那么好读/我读对了吗，你的名字是有什么故事吗？
Hi my dear new friends, how are you guys?
Hi XXX, Welcome my new friends! Is there any interesting story in your name?
Welcome XXX！I wish I read your name correctly. Anything you like, just tell me and I will show you .
话题开场类：欢迎XX进入直播间，我最近经常用XX产品（产品最好与直播间产品有关联），你平时用这个产品吗？
Welcome to my livestream, bargain today!
Welcome to my live today! I’ve personally used this product recently. Anyone who uses it can share comments with us?
I do like this product because it makes me feel…
3.内容开场类
欢迎XX进入直播间，今天要给大家介绍的是XXX的技巧，感兴趣的宝宝们记得点个关注.
全场四折起！走过路过不要错过！
Welcome to my livestream. today I will show you the… don’t forget follow me so that you can find me again!
For friends who are interested in my livestream, press the “follow” to find me easier.
Hi new friends, 60% off today, very good price! Don’t miss this chance!
二、互动/宣传话术
互动/宣传话术的核心是让观众对我们TikTok直播和产品有一个初步、简单的了解与记忆点，从而给观众一种确定感，使直播间产生更多的停留与评论等有效数据，同时也营造出更加热闹的直播氛围，进而提升观众对于产品的购买欲望。
“非常感谢在我直播间停留的所有朋友们，我每天的直播时间是晚上6点到晚上12点，没点关注的记得点关注，点了关注的记得每天准时来看哦~”
Thank you for staying here with me, my friends!
Our livestream time is from 6pm. To 12 am. every night.
Please press “Follow” button so that you can find me next time!
For those who have followed me, please come to my livestream very often. I want to see you guys!
“欢迎来到我直播间，我的名字是XX，我每天会给大家分享各种各样的家居好物，记得关注我，让我们的生活更加轻松愉悦”
Welcome to my livestream friend! I am XXX, and I will bring interesting products to enlighten your life!
Follow me and let’s meet interesting things very often!
Please follow me and let’s make our lives more interesting and relaxing.
三、宣传直播商品特点（强调直播间调性）
“大家看这个商品是不是非常简约、大气，漂不漂亮，喜不喜欢？我们家的商品都是高端大气的商品”
Look, this simple but elegant product! Anyone who doesn’t like this?
Do you love this product? It’s truly beautiful and adorable right?
You can see all the products in my livestream are elegant and with reasonable prices, right?
四、发问式互动话术
“刚刚给大家分享的穿搭小技巧大家学会了吗？”“你们能听到我的声音吗？我的声音会不会太小？”“这款XXX大家以前用过吗？”
Hi friends, are you skillful enough to use what I showed you?
Is my voice volume comfortable for you guys?
Anyone who has the experience of using this product?
五、选择式话术（给观众决定直播间内容的权利）
“下面我给大家展示XXX，想看左边的扣1，想看右边的扣2。”
Now I will show you XXX . Please press “1” to let me show you the left one, and “2” for the right one.
Anyone who is interested in the 2 products? press “1” to see the left one, and “2” for the right one.
总的来说，在做TikTok直播的时候，其实就是需要用言语引导观众多多互动，不能只是自顾自的介绍产品，避免枯燥无聊，可以时不时看看弹幕内容，及时回复、与观众逗趣！
